Considered a young up-and-comer in today’s luxury landscape, Heron Preston is anything but new to the greater collective, having put in time working for Kanye West at DONDA, while also helping found Been Trill with streetwear heavyweights, Virgil Abloh and Matthew Williams. Sandwiched in between Abloh’s Louis Vuitton collection and Matt Williams’s ALYX showcase, Preston finalized his eponymous label’s Paris Fashion Week Fall/Winter 2020 presentation.
As with so many creations before, Preston worked on subverting customary workwear staples via sleeve tags, cropped silhouettes and excessive strap detailing, amongst others. Oversized carabiner clips and dangling key chains elevated some looks, while buckled waist straps and chain link attachments evoked a deep sense of raw industrialism. To highlight, the label toyed with classic workwear Americana, as was represented through chore coats and trucker hats, and even went as far as parodying law enforcement operators in a respectful, yet playful manner.
Forceful military cues and sound sportswear accents also ran rampant throughout, some of which clashed up against each other in the same ensemble. CPO shirts, bomber jackets, utility vests and camo prints inform the latter, with hoodies, varsity jackets and beanies telling tales of the former. Last, but certainly not least, Preston unveiled a collaborative capsule alongside CAT. Littered throughout the show was a stash of activewear-inspired tops designed in tandem with the workwear magnate, including several key outerwear silhouettes.
In case you missed it earlier, Louis Vuitton referenced “Heaven on Earth” for Fall/Winter 2020.